Upstream Advisory I Performance

Case Study

Boomerang Agency

Change Better. We support companies to structurally improve their business…


Boomerang Agency is a new breed creative agency that’s playful at heart and social by nature.

Boomerang Agency specializes in connecting brands and people on social media with a twist


Social Media Agency



Our goal was to improve customer and employee satisfaction.

  • Our objective was to drive organic value creation and realize the full potential prior to further international exansion.

  • Change better starts within. We hand picked and selected project team members wisely to maximize value and eliminate waste.

  • We set ourselves on the path of continuous improvement with training lean basics and introduction to finance; contract engagement versus budget and actuals

  • We used multiple workshops to rethink, redesign and simplify the standard way of working. We successfully implemented an hourly registration system.

      • Driven by data analytics, we improved the usage of capacity and productivity. This resulted in EUR +500k expense savings within 25# pilot group. 

        Ps Are you interested to lean more on Lean Scaleup? If yes, go to blog. Lean Scaleup

        In August 2021 Publicis Groupe acquired Boomerang Agency additing power to its dynamic creativity and content offering. As a result Boomerang Agency its clients will have direct access to the scale, media and creative capabilities of Publicis Groupe.

        …with our head in the sky and feet in the mud